Extramarital dating: Gleeden, an extramarital dating app, recently surpassed 4 million users. People in India are now exploring their feelings and desires outside of traditional relationships.

Extramarital dating: The digital world and changing social attitudes have begun to bring about new changes in the traditions of marriage and relationships. Gleeden, an extramarital dating app, recently crossed the 4 million user mark. This data shows that people in India are now exploring their feelings and desires beyond traditional relationships. While men still constitute about 65 percent of the users, the most surprising thing is that the number of women has increased by 148 percent in the last two years. This change is not just a matter of numbers, but also a sign of a change in thinking. So, let us know how modern marriage is under threat amid the increasing number of affair apps in India.

1 /6

Data shows that women are no longer confined to traditional roles. While they seek stability and security in their marriages, they also seek adventure and emotional connection elsewhere. This shift is most pronounced in major cities like Bengaluru and Mumbai.

2 /6

According to the IPSOS 2025 survey, people don't always have negative reasons for having affairs; it's often due to a lack of time or personal time. 33 percent of people say they can't find time for themselves in their lives. Between work and family responsibilities, some seek a little thrill or excitement in the digital world.

3 /6

Previously, the perception was that extramarital affairs were exclusively for men, but new data shows that women are now equally involved. According to the survey, 43 percent of men and 42 percent of women admit to having had an emotional or physical relationship outside their marriage.

4 /6

According to the data, the number of affair apps is highest in large cities. People in Bengaluru and Hyderabad use affair apps the most, but smaller cities like Lucknow and Surat are now also moving up the list. Most people use the apps during lunch breaks and at night.

5 /6

Men often prefer younger partners, such as women between the ages of 25 and 30, while women prefer established professionals like doctors and CAs. This means that the importance of stability and financial security outside of marriage remains undiminished.

6 /6

Social media and the internet have made it easier to have affairs. 60 percent of people believe that the convenience of online flirting is a major factor in the rise of affairs. These apps provide people with a safe environment where they can explore their feelings and desires.