There's been a lot of buzz among users about Apple's new products. The company has set the date for its big launch event. Invitations sent worldwide carry the tagline "Surprise and shine."
Apple Event 2026
Apple's foldable iPhone has been awaited for a long time. Now, the wait seems to be coming to an end. Apple has announced the date for its annual launch event. The company will hold a major event on September 9th at the Steve Jobs Theater in Cupertino, California. This time, the event is also special because there is a lot of buzz about the launch of the company's first foldable iPhone. This will be the first major iPhone launch event under the leadership of John Ternus.
Chinese invitation increases suspense over foldable iPhone
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Apple has not yet clarified which devices will be launched at the September 9 event. The invitations sent worldwide have the tagline "Surprise and shine." However, the event invitation shared on Apple's Chinese website had a different message. The Chinese invitation translates to "A new chapter unfolds, dazzling and brilliant." The word "unfolds" in it has further fueled the discussions about a foldable iPhone. According to reports, this could be a hint towards Apple's first foldable iPhone.
First major launch led by John Ternus
Just before this event, a major change is set to take place at Apple. John Ternus will officially take over as Apple's CEO on September 1st, replacing Tim Cook. Tim Cook will then assume the role of Executive Chairman. Consequently, the September 9th event will be Apple's first major iPhone launch under Ternus' leadership. Reports also suggest that the company's first foldable iPhone could be called the iPhone Ultra.
From iPhone 18 Pro to Foldable iPhone
Apple is expected to launch the iPhone 18 Pro and iPhone 18 Pro Max at the September 9th event. Both models are expected to feature minor upgrades rather than major changes. The standard iPhone 18 will not be launched at this event. Reports suggest that the iPhone 18, iPhone 18e, and iPhone Air 2 could be introduced in the first half of 2027.
What could the first foldable iPhone be like?
According to reports, Apple's foldable phone could feature a book-style design. It's expected to have an internal display of approximately 7.8 inches and an external screen of approximately 5.5 inches. The internal screen could feature an under-display camera, while the external display could feature a punch-hole camera. There's also talk of a dual-camera setup on the back. Some reports also suggest the return of Touch ID. According to initial estimates, its price could start at around $2,000, or approximately Rs 1.91 lakh.
